Asia Kvačova, based in Sri Lanka, first discovered her love for fashion and art through running her family art gallery and concept store. For over 15 years, Asia has been sourcing unique products from all over the world, particularly in Asia, a journey that has led her to develop a fundamental appreciation for beautiful objects. On a mission to motivate purpose-driven consumption, Asia founded L’ete Indien, an upcycling brand that celebrates the iconic history of the Sari, whilst exploring innovative techniques that embrace sustainable production practices. The name, which translates to Indian Summer, pays homage to Asia’s French heritage.
All steps involved in creating the final product are done by hand. Utilising skills of artisans involved, makes each piece, one of a kind.
From seed to stitch, products that can be traced down to the source of the raw materials, at every step in the supply chain.
Low or minimal use of power, hence reducing their carbon emissions. These brands have opted for slower yet more expensive greener methods of production.
Improving livelihoods of marginalised communities who have suffered the most with the advent of fast fashion, either through artisanal collaborations or simply giving enough back.
All packaging is plastic free or biodegradable. Opting for alternative packaging also implies higher costs for these brands.